.2Performant, a Romanian modern technology and also associate advertising options provider, announced on Monday, September 9, at the Bucharest Stock Market, that it aims to acquire the Profitshare partner networks in Romania and Bulgaria coming from Conversion Advertising And Marketing. At the same time, Dante International, the owner of eMAG, are going to become an investor in 2Performant.On September 6, 2Performant’s Panel of Supervisors wrapped up an initial arrangement to obtain the Profitshare.ro and also Profitshare.bg partner networks possessed by Conversion Advertising S.R.L. as well as Transformation Marketing EOOD.
The arrangement details the principles of the deal and is actually not legitimately binding, according to the business push pointed out by Economedia.The procedure includes the transfer of the Profitshare business lines from Sale Marketing S.R.L. and also Sale Advertising And Marketing EOOD (as sellers) to 2Performant (as the buyer). Dante International S.A.
(large number shareholder of Sale Advertising S.R.L.) will definitely belong to the business transmission deal as a backer.” When the Profitshare transaction is actually finished, our company are going to increase our current ability and also transform our client profile in both Romania and Bulgaria. Our company still possess a handful of crucial steps to accomplish, yet I am actually self-assured that the teams involved in the transaction on both edges will deal with to complete all of them successfully. Our company will definitely introduce our post-acquisition strategies after wrapping up the investment depending on to the ultimate agreement,” claimed Dorin Boerescu, CEO and also Co-Founder of 2Performant System.The deal price is actually RON 4.3 million, as well as are going to be paid out 55% in money and also 45% in 2Performant reveals with a resources boost..” 2Performant is actually a younger as well as compelling business with worths that sound with our company.
Our team expect that, after the purchase is wrapped up, the Profitshare service combined along with 2Performant will certainly provide higher worth to its clients,” mentioned Tudor Manea, General Manager of Dante International SA.2Performant likewise takes note that a number of measures continue to be to complete and complete the deal, like the effective fulfillment of the as a result of carefulness review by 2Performant.Profitshare was actually launched in 2012 and also currently has a collection of 250 associate programs (featuring the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Photograph resource: the provider).